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ALPHA 245
The Leo Burnett Group of companies needed a highly integrated communications company to handle all their conflict of interest clients throughout the network.
The story behind the name Alpha 245 came from Leo Burnett’s favorite pencil, called the Alpha and the code size was 245.
I was tasked with the challenge to create the visual identification for Alpha 245 that needed to be as fluid and unique as the company itself. From designing a branding platform and identity for Alpha 245 predicated on its global integration and flexibility structure to a virtually enhanced creative solution with everything from far reaching ‘big ideas” to the detailed implementation of equity platforms and retail marketing.
Alpha 245 became one of the largest online global communications network
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http://alpha245.com
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HENRY AGENCY
The new Experiential Brand Marketing Division that bears the founder’s name.
Grounded in the traditions of hard work and family that defined CMN for 32 years. And inspired by the creative sensibility and passion for connection that runs through everything they do. Their experiential expertise opened up new worlds, but the agency will always be deeply rooted and remembered for where it all began.
Working closely with strategy, website designers, writers and art directors, I created a visual language and character that speaks true of the founder and his brand.
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henry.agency
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21 Century Oncology
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Century Oncology 21
Cancer will make you see things more dramatically.
At 21 Century Oncology, caring for patients goes beneath the surface and beyond what can be seen to make you well. Their compassionate expert physicians, backed by the most advanced technology and treatment options will help you to see things better.
A physician built and physician led group that will see you well beyond what you see.
The 21 Century Oncology brand is personalized modernity
The design influence came from a patient's medical folder that's both form and purpose.
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